An Overwhelming Success
Our
partnership with ICEP, (the Portuguese Tourism
and Trade Organization) to present Portugal
- An Adventure of Discovery as part of
the “Perfil de Portugal” exhibit
in Madrid during the fall of 2000 was a huge
success. With a projected visitor count of about
8,000, all expectations were overwhelmingly
exceeded when over 100,000 visitors lined-up
to view the 15 minute version of our film which
played at the temporary pavilion for a limited
2 week engagement. Showcased in picture perfect
High Definition technology, Portugal, seen from
the heavens, left audiences breathless.
The unexpected success of Portugal - An Adventure of Discovery at this event confirmed the importance of our work in promoting Portugal abroad and expanding knowledge and understanding between cultures, thereby STRENGTHENING TOURISM, TRADE and SOCIO-ECONOMIC DEVELOPMENT.